
1810: Why Most Trainers Are Broke
Mind Pump: Raw Fitness Truth
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Mastering Customer Acquisition and Retention
This chapter explores the essential strategies of customer acquisition and retention, particularly in the fitness training industry. It emphasizes that client satisfaction and loyalty are key to sustainable revenue, highlighting the importance of repeat customers over new leads. The discussion includes practical tactics for enhancing client engagement and reflections on the challenges faced by solopreneurs in managing and scaling their businesses.
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