MOVEMENT: Jason Round - MoveMoreMP
Figuring Things Out
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The Importance of a Commodity in the Fitness Industry
I would love to say many of the, let's say, larger, more well-known names in movement culture have done quite well. Financially, I think it's definitely been something, a sellable or saleable, and commodity. How do you get people looking in from fitness industry saying, hmm, yeah, but I just pay my 30 pounds a month membership? And maybe it's just a bit of a gig, a little bit of fun. Can you try and hold somebody there?
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