3min chapter

"World of DaaS" cover image

Gabe Rogol: A Masterclass in Demand Gen

"World of DaaS"

CHAPTER

How to Build a Branding Strategy for a Global Enterprise?

Byer journey, ye a, my anyting pried. The simple mental model that comes up a lot is the pyramid of one to many, one to few and one to one. Or you cand think of as tam in market, strategic accounts is a good way to think about your marketing investment. Ande demand bases product actually enables you to customize the account based funnel.

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