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6: Chris Paik - Intentionally in Search of the New

Dialectic

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Navigating Market Efficiency and Innovation

This chapter explores the efficient market hypothesis and its implications for business and investment strategies, emphasizing the balance between market efficiency and moments of inefficiency during radical changes. It contrasts top-down and bottom-up thinking in organizational approaches to innovation, detailing their distinctive effects on product development and market behavior. Through real-world examples, the discussion highlights how belief in innovation is crucial for success in an evolving market landscape.

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