Navigating Podcast Advertising Budgets and Partnerships

Ray Harkins has been in the podcast game for years now. He’s the host of 100 Words or Less and currently works for iHeartRadio in their podcast division. Prior to that, he worked at Midroll, which is one of the biggest podcast advertising companies. With his insight, Ray is a wealth of knowledge when it comes to knowing what makes a podcast work, when you should start monetizing, and how the business works overall. If you’re interested in starting a podcast or knowing how they work, this episode has all of the information you’ll need.

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Produced and edited by Deanna Chapman.

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