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MBA2118 Extended Interview: Matt Giovanisci – Building a Crazy Successful Business On Your Own Terms

The $100 MBA Show

CHAPTER

From Pool Store to Online Entrepreneur

This chapter explores the speaker's early experiences in the pool industry and the journey of creating Swim University through innovative web design and affiliate marketing. It details the challenges faced in driving traffic and achieving financial success, along with a pivotal moment of commitment after a layoff. The speaker emphasizes a unique writing style that combines simplicity, humor, and personality, reflecting on the importance of clear communication in engaging readers.

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