342. Investing in $B+ Marketplaces, Beating the Cold Start Problem, Warby Parker's Key to Scaling, and the Backstory Behind Redpoint's Social Media Surge (Annie Kadavy)
The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified
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The Digital Marketplace Is Meant to Be a Platform
With a digital marketplace, it's a little different. You know, all of those companies that I'm talking about went through many iterations early on of it. And if you can see that it works in one very small geographic container, again, defined as you will, take your time to figure that out. So I think that that's the first one to do and then see if you can make you work on a really small scale or something like that. Once it's working, you will know. And then you go, you know, then you can grow,you know, your different geographies.
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