Decaf surging in China's beverage industry
Round Table China
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The Evolving Landscape of China's Beverage Industry
This chapter explores the increasing popularity of non-coffee products in China's beverage market, noting that nearly one-third of offerings from coffee brands are non-coffee items. It humorously reflects on consumer cravings for flavorful, caffeine-free options while hinting at a future discussion on beauty standards related to eyebrows.
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