347: ‘After Steve’, With Tripp Mickle
The Talk Show With John Gruber
00:00
Apple's Ethos Is, It's Apple That Makes the Products, Right?
Apple is known for taking on big projects and bringing a whole new spective to it. But they still seem so wetted internally to the walled garden and the wald garitos, says Tim Cook. The idea was floated of im being called chief, chief creative ofpice, right? Chief creative, a new title created just for him,. And phil schiller objected to it on the ground of something to the effect of, what are the rest of us not creative? "There's definitely big ego, yes, certainly," he adds.
Transcript
Play full episode
