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19min chapter
Mastering KPIs and Team Goals: The Key to Sustainable Growth
NARPM Radio
The Power of Business Coaching and Metrics
This chapter emphasizes the value of having a business coach for property managers and firms, highlighting accountability and expert guidance. It explores the critical importance of understanding key performance indicators (KPIs), particularly in assessing marketing effectiveness and customer acquisition costs. Additionally, the discussion covers the transition from marketing to sales, the role of CRM systems, and the importance of structured processes for improving customer conversion rates.
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