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4 (Sell): Everything you need to crush cold emails (Kyle Coleman, VP Revenue @ Clari)
30 Minutes to President's Club | No-Nonsense Sales
What's the Difference Between Above the Line and Below the Line?
We focus all of everything that we've talked about so far, allof the personalization, we focus entirely on folks who are above the line. Below the line, people we so want to speak with, and they'restill important, but they probably don't have decision making authority to their use. If any sales or st ar leaders are listening, you should have guidance for how many prospects you have actively cadenced,. sequenced at any time.
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