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Leverage Ops to Scale, Optimize & Strategize with Rachel Nazhand

Live Better. Sell Better.

CHAPTER

Optimizing Sales Operations for Growth and Success

The chapter emphasizes the importance of realistic data analysis and communication between sales and operations teams. It discusses empowering early operators with understanding lead conversion rates and hiring strategically for operational effectiveness. Additionally, it highlights the transition from generalists to specialists, structuring sales operations, and the challenges of change management in different company sizes.

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