5min chapter

How to Scale an Agency ๐Ÿš€ cover image

One simple offer tweak that 2X'd our sales calls booked [AJ Cassata]

How to Scale an Agency ๐Ÿš€

CHAPTER

Intro

This chapter delves into a successful email marketing campaign that doubled booked meetings for an IT services client by pivoting the target audience. By incorporating sustainability and finance roles into their strategy and emphasizing the financial advantages of recycling technology, the team generated increased leads without extra costs.

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