How Smart Brands Win Top-of-Funnel in 2025
The Unofficial Shopify Podcast
Innovative Marketing Strategies in the Age of AI
This chapter examines the rising costs of paid advertising and the search for effective alternatives, focusing on gamification, AI-driven content, and micro-influencers. It also highlights the transformative impact of AI-powered sizing technology in the e-commerce apparel industry, emphasizing its role in enhancing customer experience and inventory management.
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