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6min chapter
#770 You Don’t Have an Operations Problem. You Have a Sales & Marketing Problem.
Tropical MBA: Entrepreneurship & Founder Lifestyle
Shifting Focus: From Operations to Sales and Marketing for Business Growth
This chapter challenges the notion that operational issues are the primary obstacles to business growth, highlighting the importance of sales and marketing strategies. It explores why entrepreneurs often neglect these areas and suggests that by prioritizing sales and marketing, they can unlock better growth opportunities.
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