Unlocking Resources for Customer Engagement and Market Growth

In this emergency podcast episode, Mishka Katkoff and Maor Sason, CEO and co-founder of AppCharge, discuss the implications of the recent Epic vs. Apple ruling, which allows developers to link to external payment methods.

They explore the potential benefits for small to medium-sized studios, the strategies larger publishers can adopt, and the importance of building customer relationships through loyalty programs.

The conversation emphasizes the need for developers to act quickly and adapt to the changing landscape of mobile gaming and payment methods.

00:00 Introduction to the Emergency Podcast

05:41 The Impact of the Epic vs. Apple Ruling

12:35 Strategies for Developers Post-Ruling

19:39 Long-Term Considerations for Developers

27:41 Building Customer Relationships and Loyalty Programs