227 - LinkedIn Not Working? Time For a Strategy Shift | Demand Gen Live S2 x62
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What's the Plan for 20 22?
Powell: If this thing isn't working for you right now, then something at the strategy level is wrong. There are companies all over the place that will take a strategy like what we're doing, or an s c o strategy, or it doesn't mat and they run it. At the top level, from a business standpoint, there's something fundamentally broken in the strategy. You just spin your wheels creating a podcast that doesn't connect tho business outcomes, or doesn't drive the results that you want. The tactics need to actually come through to make that happen. This is really the the customer insights game right? And there's no in strategy. It's not vinary. It
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