3min chapter

People I (Mostly) Admire cover image

99. Greg Norman Takes On the P.G.A. Tour

People I (Mostly) Admire

CHAPTER

The Pathway to Profitability Is the Franchise Value

Livgolf is not just golf played as individual sport. There's also a team element in each tournament. The teams will generate valuations based on top-lined revenue growth. One franchise in the IPL sold at the end of last year for $900 million.

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