2min chapter

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This Much I Learned: Professor Roger Martin on the importance of challenging received wisdom

Marketing Week

CHAPTER

The Negative Effects of Stock Based Compensation on Firm Performance

There still hasn't been any study done that demonstrates a positive correlation between incentive monetary compensation and entity like company firm performance. So it's not hyperboil. It's more challenging asking people why? Why do you do it that way? The author says he does a lot of research on the subject.

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