The Importance of Sales Culture in HubSpot

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I was spending a lot of time with startups helping them with sales and marketing because I had grown up at this company, PTC that was back in its day. And as I investigated their programs and the way they were doing this stuff, it was pretty similar to what I had done at PTC. While I was wallowing in some negativity, Darmesh started blogging his way through B-School. He would write a blog article and this, he was an early startup blogger. And he had 100,000 times more interest in his crap little blog than any of my wealthy venture back startups with all these talented people in them. That's where the original idea came of like there's

In the 57th episode of The Logan Bartlett Show, HubSpot Co-founder Brian Halligan joins to discuss his near-death experience, building a $20B company, and how Apple and Grateful Dead have influenced HubSpot.

(0:00) Intro

(2:15) Snowmobile Accident

(15:36) HubSpot Going Public

(26:57) Inbound vs. Outbound

(32:54) HubSpot vs. Salesforce

(39:10) iPod Influence

(43:10) Grateful Dead and Black Licorice

(58:01) HubSpot Culture

(1:04:44) Learning from Mistakes

(1:11:02) Brian’s Schedule

(1:14:45) Climate

Mixed and edited: Sam Dewees

Produced: Rashad Assir

Executive Producer: Josh Machiz

Music: Griff Lawson

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About the Show

Logan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, Netflix. In each episode, Logan goes behind the scenes with world-class entrepreneurs and investors. If you're interested in the real inside baseball of tech, entrepreneurship, and start-up investing, tune in every Friday for new episodes.

Executive Producer: Rashad Assir

Producer: Leah Clapper

Mixing and editing: Justin Hrabovsky

Check out Unsupervised Learning, Redpoint's AI Podcast: https://www.youtube.com/@UCUl-s_Vp-Kkk_XVyDylNwLA

🎙 Listen to the show

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-logan-bartlett-show/id1606770839

Spotify: https://open.spotify.com/show/5WqBqDb4br3LlyVrdqOYYb?si=3076e6c1b5c94d63&nd=1

Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9zb0hJZkhWbg

🎥 Subscribe on YouTube: https://www.youtube.com/channel/UCugS0jD5IAdoqzjaNYzns7w?sub_confirmation=1

Follow on Socials

📸 Instagram - https://www.instagram.com/theloganbartlettshow

🐦 Twitter - https://twitter.com/loganbartshow

🎬 Clips on TikTok - https://www.tiktok.com/@theloganbartlettshow

About the Show

Logan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, and Netflix. In each episode, Logan goes behind the scenes with world-class entrepreneurs and investors. If you're interested in the real inside baseball of tech, entrepreneurship, and start-up investing, tune in every Friday for new episodes.