6min chapter

TRIGGERnometry cover image

Why Has Advertising Become Political? - Rory Sutherland

TRIGGERnometry

CHAPTER

Navigating Innovation and Economic Realities

This chapter examines the pressing economic issues in London, particularly the escalating costs of living and housing. It also discusses the societal implications of innovation, especially in drone delivery, and critiques the risk-averse mindset that may stifle progress and adaptability.

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