How YouTube Became TV (While TV Struggles to Be YouTube)
The Town with Matthew Belloni
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YouTube vs. Traditional TV: The New Media Landscape
This chapter explores the shifting dynamics between YouTube and traditional television, focusing on YouTube's rise as a major player in media. It analyzes how YouTube's engaging content format poses challenges for Netflix and other platforms while addressing the impact of streaming services on events like the Oscars. The discussion also touches on generational differences in content appreciation and potential changes to broadcast formats to enhance viewer engagement.
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