This is how Sam raised $67M for his startup, Levels, and helped turn one of his co-founders into a successful influencer with nearly a million followers.
π 1,800 Pitch Decks (Free) β deck-database.carrd.co
Follow Sam's journey:
π¦ X β x.com/samcorcos
πΌ LinkedIn β linkedin.com/in/samcorcos
π Startup β levels.com
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πΌ LinkedIn β linkedin.com/in/michael-houck
Sam's Startup Journey
01:24 β How Sam almost didn't become an entrepreneur
05:46 β Sam's companies before Levels
09:45 β Early entrepreneurial lessons learned
Customer Insights
17:19 β Importance of understanding customers
21:12 β Customers are directionally correct
22:48 β Engaging with customers
PR & Community
11:59 β Power of PR for startups
27:20 β Building community at Levels
29:16 β Community as a growth strategy
Content & SEO
30:37 β Levels' SEO strategy
33:25 β Focusing content efforts
35:18 β Content as a hiring tool
41:24 β Measuring influencer ROI
58:14 β Creator partnerships insights
59:13 β Increasing content breakthroughs
1:02:38 β Pursuing a viral content strategy
1:04:25 β Value of follower count
Market Positioning & Growth
53:42 β Carving a niche in a crowded market
56:11 β Sustaining growth over time
1:06:04 β Selling before launching
1:08:25 β Finding product-market fit
Networking & Efficiency
1:11:13 β Building a broader network
1:14:28 β Network theory for investors
1:16:20 β Creating systems & delegation
1:01:15 β Time management in growth
Rapid Fire
1:18:15 β Who's an investor you'd recommend?
1:18:48 β One thing you'd change about startups?
1:20:17 β Advice for first-time founders?
1:20:28 β Something you believe that most disagree with?