4min chapter

The Daily Stoic cover image

YouTube Superstar Ali Abdaal on Productivity and Essentialism

The Daily Stoic

CHAPTER

YouTube Video Packaging, Sponsor Ads, and the Concept of Discipline

This chapter discusses the importance of using attractive titles and thumbnails to generate interest in YouTube videos, without resorting to click bait. They also mention testing different titles with the audience to find the best one.

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