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Brinton Johns (NZS Capital) - Adapting To A Complex World

Far From The Finishing Post

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The Key Tenets of Complexity Investing

The key tenets of complexity investing are adaptability and non zero sum. E porters, five forces "don't work in the information age," he says. It's very difficult to build a moat around your business by ofvosgating information so that therefore you can extract price from your customers.

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