Reveal: The Revenue AI Podcast by Gong cover image

How to nail product market fit

Reveal: The Revenue AI Podcast by Gong

CHAPTER

The Sniper Test in Sales and Marketing Really Matters

There's a sniff test in sales and a sniff test of marketing that really matters. Authenticity is important, teaching for differentiation is a huge opportunity. Getting the dial in correct can mean saying the wrong words at the finish line. The way you talk about things internally could end up being how you talked about them externally.

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