
RV E23 - MUST LISTEN: Unlearning “Demand Gen” | Unlearn Podcast with Asher and Kelly
GTM Live
00:00
Revenue R&D Is Not Demand Based Podcast Right?
The way that you're communicating and suggesting I think is way too micro and we should be looking at this more in the macro so like sure sprints could be an effective tactic but we need to zoom out and look at it at a higher level. There was another meetup that we did with about like 90 or so CMOs that like this demand but by the way this podcast is not demand based podcast right it's like Kelly's that is venture into into doing something. They actually started talking about we need to actually treat this whole process like a product because product teams have this thing downward they just iterate like every two weeks or every week and a half of what their team are comfortable
Transcript
Play full episode