EP 11 - Seasonal Marketing Playbook, Retail's Relationship With DTC, and More
Adspend with Ash Melwani and Rabah Rahil
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What's the Consensus for Memorial Day?
We're actually seeing like a complete split between our twoe types of companies. So i think it's all about consumer perception for how they react to memorial day for your category. Even for the brainds that are doing well, like their c pms are still increasing month over month and quarter over quarter. I think thatth you know, those platforms still getting more expensive.
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