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Mastering Value and ROI in SaaS with Matt Harney - The Transaction - Ep # 17

The Transaction

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Importance of Understanding Touch Patterns and Workflows for AI in Software

Exploring the significance of delving deeper into understanding touch patterns and workflows of individual or group processes for AI applications in software, with a focus on key factors like ROI, product direction, ease of doing business, and quality support. The chapter also highlights the disconnect between user perceptions and buyer considerations regarding ROI in tools like email formatting services, emphasizing the importance of factors like product satisfaction and NPS for sales success in SaaS companies.

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