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9min chapter
The Battle for Effectiveness with Mark Ritson
The Marketing Architects
Exploring Marketing Myths and Predicting the Future
A lively conversation delving into marketing effectiveness, dispelling myths about the industry, and discussing the future impact of AI and evolving technologies on marketing practices. The chapter also highlights a humorous anecdote of failed predictions regarding the changes in marketing post-COVID.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode