577: Scaling an Online Business for Recurring Revenue: From Course to Membership
The Side Hustle Show
Transitioning from a One-Off Purchase to a Membership Model
This chapter explores the process of transitioning from a one-off purchase to a membership model for their online business. They discuss the challenges, strategies, and experiences they had during this transition, including pricing strategies, finding new customers, and the importance of content, community, and leadership within the membership.
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