2min chapter

Cleaning Up: Leadership in an Age of Climate Change cover image

How Big Things (Should) Get Done - Ep128: Prof. Bent Flyvbjerg

Cleaning Up: Leadership in an Age of Climate Change

CHAPTER

Watch Your Downside When Doing Projects

There's a fundamental asymmetry between opportunity and risk. Risk can kill you or put you out of business, but in some instances it can also save your life. The lesson is if in doubt, build a database. And that's why you really need to watch your downside when you're doing projects.

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