2min chapter

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The persuasive power of profanity

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CHAPTER

Comparison of Swearing Policies in Amazon and Yelp Reviews

A comparison of swearing policies on Amazon and Yelp reviews, examining the impact and helpfulness of different types of swear words - uncensored, euphemistic, and censored - in the review datasets. The analysis reveals how euphemistic and uncensored swear words tend to be more beneficial in reviews, with distinctions between Yelp and Amazon datasets.

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