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173. DEEP DIVE in Tiktok & short-form video: tactics & lessons from 1bn views, algorithms, metrics that matter, amateur mistakes, workflows, equipment w/ Elvis Kruze (Eksplodemedia)

The Pursuit of Scrappiness

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Navigating Social Media Success for Brands

This chapter delves into how brands can effectively blend knowledge, interest, and market demand to enhance their social media presence. It highlights the significance of personal connections, the risks of neglecting human elements, and the advantages of influencer partnerships for achieving lasting growth.

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