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Shopify - How Did You Do It?
David: We were very, very adamant about trying to deliver our product within the window that we promised. And then following up every person that ordered with a personalized email thanking them. So after Indiegogo, we launched the website, shipped the orders. The following few months, we did another couple hundred thousand dollars of the sales. In the beginning of 2014, we ended up raising money from angel investors.