The Difference Between B to C and B to B

The only difference between B to B and B to C when it comes to marketing strategy is tactics. Diagnosis and the challenge, the same thing, right? It's going to be unique to every business. I don't care what you're selling or what you're doing. So that's universal. Where the difference can come in is with B to B, you usually need different tactics. And so we got two more questions and then we'll end it. But do you see that there are distinct differences in B to C and B to B?"