Marketing Mix Modeling (MMM) -- Mark Stouse // Proof Analytics
MarTech Podcast ™ // Marketing + Technology = Business Growth
00:00
How to Be More Analytics Lead Instead of Data Driven
Mark Stuce, the ceo of proof analytics joins us to talk about marketing mix modelling. He explains how marketers can be more analytics lead instead of data driven. Mark also shares his advice on keeping your customers happy until next time.
Play episode from 14:25
Transcript
