8min chapter

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Surprising Black Friday Strategies That WORK

Chew on This - Digestable DTC Content

CHAPTER

Navigating Retail: A Strategic Shift

This chapter explores the transition from direct-to-consumer models to retail environments, highlighting the impact of packaging redesign on sales at major outlets. It discusses the importance of strategic pricing, financial planning, and the shift towards in-house Amazon sales for improved cash flow and marketing efficiency.

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