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6min chapter
How to Build No-Code SaaS Business in Days. Ep. #108
The Koerner Office - Business Ideas, Advice & Deep Dives - TKOPOD.COM
Mastering Viral Marketing and Referral Strategies
This chapter explores the powerful viral marketing tactics used by companies like PayPal and Robinhood, focusing on effective referral programs that reward users for bringing in new customers. It highlights the importance of lifetime customer value and innovative dual-sided incentives, alongside potential applications across various industries to drive growth while minimizing costs.
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