3min chapter

The Programmatic Digest cover image

68. Video Consumption Habits with Frank Maguire

The Programmatic Digest

CHAPTER

From Mascot to Digital Advertising: A Journey of Understanding the Consumer and the Buyer

A discussion on the speaker's transition from being a sports mascot to entering the digital advertising industry, sharing their experiences working for various companies, and emphasizing the significance of understanding consumers and media buyers in marketing and research.

00:00

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