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Most people build audiences that just consume content. They get thousands of followers but barely make any sales.
Sinem Günel does it differently. She's built a six-figure writing business by focusing on one simple principle: get people to buy something small first, then they're 20 times more likely to buy again.
In this episode, Sinem breaks down how she helps coaches and consultants turn their expertise into courses and high-ticket programs - starting with offers as low as $50.
We dive into why your past buyers are your most valuable asset and how to nurture them properly. Sinem shares the confidence issue that stops most people from selling high-ticket offers, and why some clients explicitly DON'T want your course and will actually pay more for less content. She also explains how to get inbound leads through content instead of cold outreach, and the strategy behind building a multi-tier business from low-ticket to $5k+ coaching.
If you're creating content but struggling to convert your audience into paying customers, this one's for you.
🔗 https://writebuildscale.com
Want help building your sales funnel and email marketing? Book a free strategy session: https://datadrivenmarketing.co/survey
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If you'd like to talk more about how you can grow your course business, email me at john@datadrivenmarketing.
