
Boost CX Personalisation by 225% using HubSppot, with Paul Weston GM of Product
This is Growth!
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Enhancing Customer Experience Through Integrated Data
This chapter emphasizes the critical role of data integration for customer experience leaders, revealing that only 35% feel their data is fully integrated. It highlights the benefits of using CRM platforms like HubSpot to enhance access to customer data, address integration challenges, and improve decision-making in CX strategies.
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