
Kipp Bodnar on Marketing Experiments at HubSpot and Harnessing HeyGen to Improve Conversion
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Exploring New Marketing Use Cases with AI Video Technology
This chapter delves into the speaker's exploration of AI video tools like Hagen and their potential applications in marketing, from creating avatars to dubbing content in multiple languages. The impact of AI video on internal use cases and niche landing pages is also examined, highlighting its importance in shaping marketing strategies.
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