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What You Should Talk about on Your Podcast, with Tara McMullin

The HeyCreator Show

CHAPTER

The Value Proposition of Your Podcast and Your Product

We run a membership community called the what works network, where we our goal is to facilitate candid conversations between small business owners. We sell our membership community in four enrolment periods every year. And those enrolment periods are based around an event that we host every quarter called their virtual conferences. Those a those virtual conferences match up with the content that we're covering on the podcast. The value proposition behind our product is the same, then, as the value propositions behind our podcast. So there's a complete tie between the podcast and that i'm having conversation behind the scenes of someone else's business.

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