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4min chapter
The new reality, key trends in 2024 with Will Posket and Rachael Higgins.
Let's talk branding
Predicting Trends for 2024: Rise of Micro Agencies, Business Influencers, and Brand Building
Exploring the rise of micro agencies in response to economic challenges, the growing influence of business influencers, and the shift towards more professional advice content in 2024. The discussion also delves into the significance of investing in brand building, highlighting Cadbury's successful campaign and the emergence of micro communities centered around niche interests.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode