Lauryn Evarts of The Skinny Confidential Shares How to Turn a Blog into a Multi-Service Brand + The Power of Being Resourceful
Woman of Influence
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How to Be an Authentic Blogger
I think that starting with bloggers in my industry, I don't even think it's down to like who's authentic and who does not. That just kind of pisses you off about this industry as a whole. What are you bringing to the table that's different? How are you showcasing that part of your personality in a way that provides value to the community? That's what gets me off. No one wants to see a flat lay of, you know, you're selling a pen of the pen. What can the reader walk away with?
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