Heidi Cooley (Crocs) | Come As You Are
The CMO Podcast
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The Most Important Thing About Your Brand, the Culture, the Organization That Must Never Change
What do you think is the most essential thing hyde about the brand? We'ree an incredible luxury that you can show our iconic clog in 90 countries around the world, and consumers recognize it as crocks. And so it's our job to keep that icon relevant through creative and destructive ways, because that's how we maintain this growth.
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