
Ep. 5 - Content vs Clickbait
Iron Culture presented by MASS
00:00
How to Keep Integrity and Stream
Eric Stonestreet: I think the three take-homes that we've talked about are really valuable is one, have a mission statement early on. Know where you're trying to get to. Use that as your litmus test for all decisions. And then like you said, you can use these marketing strategies that are designed to get maximum viewership, but always deliver. The value has to be there.
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