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010 - The Death of the Sunk Cost Fallacy

The Good Stuff

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Navigating New Paths in Product Distribution

This chapter investigates the modern dynamics of product distribution and funding in entrepreneurship, emphasizing the role of AI tools and niche communities. It critiques the conventional venture capital model, advocating for bootstrapping and local solutions to achieve product-market fit. The discussion underscores the importance of trust and accountability in building products that genuinely address the needs of specific communities.

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