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Championing a Buyer-Centric Sales Approach with Altrata Sales Leader Khris Fenton

Sales Game Changers | Tips from Successful Sales Leaders

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How to Be a Buyer Centric Sales Professional

Chris: Mike Weinberg is a good friend of ours he's never been on the podcast but we've had him speak at the Institute for Excellence in sales. So when you had this revelation, tell us some of the things that you started doing because it's easy to say I'm buyer centric and the customer is always first. Chris: You need to become intimate with what your customers industry is going through and matter of fact, many of the top sales professionals have been selling to the government for 30 years.

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